Paper Prototyping vs. Balsamiq Mockups
Our process of designing mockups directly influences the quality of our finished design. Great design isn’t just in pixels and colors, it is also in the interaction design. We can’t design graphically until we have designed and tested wireframes.
Paper Prototyping with Paper and Marker
My design tools are primitive. They include a stack of paper, a Sharpie marker, and a wastebasket. Sketching wireframes on paper is very fast. It takes only a few seconds, and the result is always disposable. Drawing and trashing concepts is the interaction designers way of brainstorming for ideas. Continue →
Usability Review: OldNavy.com
There are only a few examples of top-notch ecommerce websites, but Old Navy.com hits the nail on the head. Here are a few of the key elements that separate them from the rest of the pack.
Cross-Site Header Bar
It is clear that OldNavy is only one of 4 websites operated by The Gap. They promote cross selling between the sites by offering a simple centralized checkout for all 4 stores.
I really dig the reversed tab effect which shows which site you are currently on. Each of the 4 sites has its own background which makes it easily distinguishable.
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Latest Comments
- Nate Klaiber → “ The design industry is plagued with the misconception that product manuals are evil. These designers believe that your product should be intuitive enough to use without a manual. While there is a certain truth to this, there are many viable reasons for product manuals to be used. There needs to be a certain…”
- Joe Fiorini → “ The design industry is plagued with the misconception that product manuals are evil. These designers believe that your product should be intuitive enough to use without a manual. While there is a certain truth to this, there are many viable reasons for product manuals to be used. There needs to be a certain…”
- Roger F Carver → “ The Google Charts API is an excellent way to add high quality charting to your web application. We first started working with the API as part of the Simpli5 dashboard development, and were quite impressed with its functionality and ease of use. Wrapper classes were developed and added to our Sandstone Application Framework to make…”
- Nate Klaiber → “ The “I agree” checkbox has become an interface standard on registration forms. “I agree to the terms and conditions.” While it’s purpose is generally understood by the consumer, it is a key source of frustration for people registering for accounts. eBay's Registration, as an example Why it’s overlooked: Checkboxes are small, particularly ones which aren’t grouped…”
- Josh Walsh → “ Most of the value you gain from a usability testing session comes from the analysis after the session is complete. I have been involved in a few sessions recently where no formal analysis has been conducted. I believe this is a mistake. Traditionally, the analysis portion of a usability session takes quite a long…”