Can a Great Product Trump Bad Customer Service?
I will be the first to admit that I am an Apple addict. It is probably an unhealthy obsession at some times, just ask my wife. In other words, I am a typical Apple customer. I own more Apple gear than most high schools (but less than Al Gore). My MacPro, MacBook Pro and iPhone make me especially happy and productive.
However, I cannot quite understand how a company like Apple, who can successfully focus so much time and energy on the User Experience, can fail so miserably at servicing their customers.
Flip3D vs. Expose
I’m trying to get my brain around the concept of Microsoft Vista’s Flip3D interface. Someone put a lot of time and energy into the concept to add value to their Operating System. In fact, Microsoft calls it a “Productivity Addon.” My question is: What is the value added?
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- Joe Fiorini → “ The design industry is plagued with the misconception that product manuals are evil. These designers believe that your product should be intuitive enough to use without a manual. While there is a certain truth to this, there are many viable reasons for product manuals to be used. There needs to be a certain…”
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- Josh Walsh → “ Most of the value you gain from a usability testing session comes from the analysis after the session is complete. I have been involved in a few sessions recently where no formal analysis has been conducted. I believe this is a mistake. Traditionally, the analysis portion of a usability session takes quite a long…”

