Products
Why we need another CMS
Every design agency needs a content management system. They are a solid business need. But, does every agency really need a custom solution? Especially when it comes to small business, the CMS is causing more problems than it’s solving.
10 Tips to Increased Ecommerce Profits
We spend many hours a week researching and observing customer shopping experiences and ecommerce websites. During our usability research for Simpli5, we discovered that most small ecommerce websites violate 3 or 4 of these fundamental principles.
Oscommerce and ZenCart users should hang on tight. They are likely to be repeat offenders, but also will see the greatest positive impact once these problems are fixed.
Paving the Way for Simpli5
Simpli5 is our new web application which debuted this month. It revolutionizes retail business through a new innovative approach to managing orders, products, inventory and customers.
We believe retail management is all about decisions and Simpli5 makes these decisions simpler.
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Latest Comments
- Nate Klaiber → “ The design industry is plagued with the misconception that product manuals are evil. These designers believe that your product should be intuitive enough to use without a manual. While there is a certain truth to this, there are many viable reasons for product manuals to be used. There needs to be a certain…”
- Joe Fiorini → “ The design industry is plagued with the misconception that product manuals are evil. These designers believe that your product should be intuitive enough to use without a manual. While there is a certain truth to this, there are many viable reasons for product manuals to be used. There needs to be a certain…”
- Roger F Carver → “ The Google Charts API is an excellent way to add high quality charting to your web application. We first started working with the API as part of the Simpli5 dashboard development, and were quite impressed with its functionality and ease of use. Wrapper classes were developed and added to our Sandstone Application Framework to make…”
- Nate Klaiber → “ The “I agree” checkbox has become an interface standard on registration forms. “I agree to the terms and conditions.” While it’s purpose is generally understood by the consumer, it is a key source of frustration for people registering for accounts. eBay's Registration, as an example Why it’s overlooked: Checkboxes are small, particularly ones which aren’t grouped…”
- Josh Walsh → “ Most of the value you gain from a usability testing session comes from the analysis after the session is complete. I have been involved in a few sessions recently where no formal analysis has been conducted. I believe this is a mistake. Traditionally, the analysis portion of a usability session takes quite a long…”

